Caleb J. Dixon
As the first of five sons who received the first full-ride scholarship to college, with a penchant for style and entrepreneurship, it was important to our founder, Caleb, to use his experiences to create impactful clothing solutions.
Caleb harnessed the power of pioneering leadership to develop PROTOTYPE, a brand that has been recognized by investors to be both innovative and socially impactful.
At the heart of every clothing product is our trademark-filed PROTOTYPE logo, serving as a visual reminder of Caleb's journey being the first: "PROTO" represents where you first started, "TYPE" represents the type of person you strive to become.
BE THE TYPE.™
First-PLACE
Innovation
Caleb led PROTOTYPE to win first-place in Morehouse College's inaugural Social Entrepreneurship & Innovation Pitch Competition in 2024. PROTOTYPE earned the first-place grant and received top recognition in the Innovation category.
executive-level
Design
Caleb was selected to attend the 2023 Design Nation Conference in New York City, making him the first Morehouse College student to receive invitation. Here, Caleb learned how to build the PROTOTYPE brand from leading design firms and fashion executives.
(Caleb pictured with Stuart Weitzman, Founder & CEO of Stuart Weitzman)
Economically-driven
Change
Caleb has been one of the first undergraduate students to moderate a TEDx panel on style & entrepreneurship. Caleb uses his voice and leads PROTOTYPE as a vessel for empowerment.
A portion of our clothing sales funds our "Young Prototypes" program, an entrepreneurship incubator empowering youth with working capital to start their own TYPE of businesses.